What I resonate best with your newsletter is the person and thinking behind the marketing functions. Other newsletters tend to talk from a higher level which can come across as preaching from their pedestal above you.
What I love most about your newsletter is the human element you bring and the real honesty and thinking behind what you're talking about.
All of this to say, keep on going! What you write provides value to people like me and I enjoy seeing each issue drop into my inbox each week :)
Thank you so much Ashley 😭😭😭😭 and I agree, one thing that makes me unsubscribe from other newsletters is when it's very... "consultant" perspective rather than "practitioner" perspective?
Totally! There is nothing worse than feeling somehow judged for not understanding maybe how your open rate dropped or new followers falling into the grey zone of “not sure where they came from”. We get enough judgement from ourselves so it’s nice to just hear other people on the same page as you
Did advertise myself at one point (or tried to) and actually did it under a nickname so it felt third person 😄
After you spend all day every day building up a brand that you can hold at arms length and view it from all sides, can only imagine how frustrating it is to try and turn yourself into a brand.
Yeah, although in my head I'm not a brand I'm just me, like just a working person trying to be good at my job and share with/attract likeminded people??? So then maybe the disconnect is even worse because you promo "brands" and not "people"... Maybe I SHOULD look at myself as a brand?
Awesome stuff Kayla!
What I resonate best with your newsletter is the person and thinking behind the marketing functions. Other newsletters tend to talk from a higher level which can come across as preaching from their pedestal above you.
What I love most about your newsletter is the human element you bring and the real honesty and thinking behind what you're talking about.
All of this to say, keep on going! What you write provides value to people like me and I enjoy seeing each issue drop into my inbox each week :)
Thank you so much Ashley 😭😭😭😭 and I agree, one thing that makes me unsubscribe from other newsletters is when it's very... "consultant" perspective rather than "practitioner" perspective?
Totally! There is nothing worse than feeling somehow judged for not understanding maybe how your open rate dropped or new followers falling into the grey zone of “not sure where they came from”. We get enough judgement from ourselves so it’s nice to just hear other people on the same page as you
Such a good read!
Resonated especially with the “you put so much into doing an in depth piece, and all anyone wants is surface level content.”
Here’s to finding our first 1000 True Fans - i.e. “the people who are interested in doing the work and appreciating the craft itself.”
👊🏻
Here's to the true 1000!! Glad it resonated with you and I'm not just a bitter internet person haha
True 1000.
That’s what I’m going to work towards I reckon. Such an insightful piece Kayla! Thanks for writing it!
Did advertise myself at one point (or tried to) and actually did it under a nickname so it felt third person 😄
After you spend all day every day building up a brand that you can hold at arms length and view it from all sides, can only imagine how frustrating it is to try and turn yourself into a brand.
Yeah, although in my head I'm not a brand I'm just me, like just a working person trying to be good at my job and share with/attract likeminded people??? So then maybe the disconnect is even worse because you promo "brands" and not "people"... Maybe I SHOULD look at myself as a brand?